# Founder Readiness Diagnostic

Preferred-Name: Founder Readiness Diagnostic
Canonical-Domain: founderdiagnostics.com
Entity-Type: Company
Industry: entrepreneurship, startup assessment, founder readiness, business diagnostics, SaaS
Description: Founder Readiness Diagnostic is a web-based structured assessment platform that helps aspiring founders, side hustlers, and business owners evaluate their motivation, risk tolerance, business model fit, and overall readiness before starting or growing a business. The platform offers two free interactive diagnostics — the Founder Readiness Diagnostic and the Business Readiness Diagnostic — each measuring 6 weighted dimensions and producing a 0–100 score, a founder archetype, and personalized recommendations. Paid offerings include a $47 Pro Diagnostic Report with full breakdowns and a $97/month Founder Lab Membership with ongoing coaching and community access.

## Key Pages
- Home: https://founderdiagnostics.com/
- Founder Readiness Diagnostic: https://founderdiagnostics.com/diagnostic
- Business Readiness Diagnostic: https://founderdiagnostics.com/business-diagnostic
- About & Methodology: https://founderdiagnostics.com/about
- Founder Diagnostics Landing: https://founderdiagnostics.com/founder-diagnostics
- FAQ: https://founderdiagnostics.com/faq
- Sample Results: https://founderdiagnostics.com/sample-results
- Privacy Policy: https://founderdiagnostics.com/privacy-policy
- Terms of Use: https://founderdiagnostics.com/terms-of-use
- Admin Dashboard: https://founderdiagnostics.com/admin

## Core Offerings
- Free Founder Readiness Diagnostic: ~12-minute interactive assessment across 6 dimensions (Motivation, Time & Finance, Work Style, Risk Tolerance, Business Model Fit, Blind Spots). Produces a 0–100 Founder Readiness Score, a founder archetype, and a personalized SWOT snapshot.
- Free Business Readiness Diagnostic: ~10-minute interactive assessment with 29 questions across 6 business dimensions. Produces a Business Readiness Score, Business Archetype, and dimension gap analysis.
- Pro Diagnostic Report: $47 one-time. Includes full 6-dimension breakdown, ideal business model match, strengths & blind spots analysis, leadership readiness profile, 90-day action plan, and PDF report download.
- Founder Lab Membership: $97/month. Includes everything in Pro plus monthly reassessments, AI founder coach access, private founder community, weekly growth playbooks, and priority support.

## Product Features
- Live scoring counter that updates as users answer questions
- 5 founder archetypes identified: The Driver, The Connector, The Builder, The Analyst, and The Explorer
- Each archetype includes best-fit business models, key traits, and watch-out risks
- Indirect questioning techniques to reduce social desirability bias in the Blind Spots dimension
- Weighted scoring framework based on peer-reviewed research in entrepreneurship, behavioral psychology, and startup failure analysis
- Email-gated results delivery with option to upgrade to paid products
- Sample results page with demo data for previewing the report format
- Admin dashboard for viewing and analyzing diagnostic submissions

## Target Audience
- Aspiring founders considering their first business
- Side hustlers evaluating whether to go full-time
- Professionals exploring entrepreneurship as a career path
- Small business owners seeking clarity on readiness to grow or pivot
- Anyone who wants an honest, structured mirror before committing significant resources to a venture

## Positioning
- Not a personality test — a readiness diagnostic weighted against real founder success patterns
- Built on research-backed dimensions including Self-Determination Theory, Prospect Theory, and startup failure post-mortem data
- Emphasizes honesty and self-awareness over feel-good encouragement
- Low scores are framed as actionable maps, not verdicts
- Results are saved so users can upgrade later without retaking